REACHING WOMEN, UNLOCKING VALUE:
HOW GENDER INCLUSIVITY BOOSTS CUSTOMER SATISFACTION FOR OFF-GRID SOLAR PRODUCTS
Power Africa sourced, and relied on, social impact measurement experts, 60 Decibels, to apply Lean Data measurement to three solar home system (SHS) companies operating in sub-Saharan Africa and to provide gender-specific insights on customer profiles, experience, satisfaction, and feedback. The three companies surveyed are Deevabits Green Energy (Kenya), Altech Group (DRC), and Mwezi (Kenya). The SIMA Angaza Distributor Finance Fund (DFF) invested in these companies and the insights were gathered to support the DFF’s gender lens investing commitment and approach. The Power Africa advisors provided each company with tailored recommendations for long-term gender-inclusivity. This brief summarizes the findings from the study (with 899 respondents; 51 percent women and 49 percent men) and highlights insights to help companies and investors reach more women with clean energy.
