The iREADY for Pride campaign, a USAID-supported public health initiative aimed at raising awareness about HIV prevention, testing, and treatment services, in Vietnam concluded in September having reached over 176,000 people with critical health messaging through online platforms and targeted offline events for industrial workers and students. Started in June, by August it had already achieved 80% of the HIV testing target and 86% of the pre-exposure prophylaxis (PrEP) enrollment goal.
This campaign was crucial for increasing awareness, promoting healthy behaviors, and ensuring HIV services are accessible to diverse communities, contributing to effective epidemic control and improved public health outcomes in Vietnam. [Meeting Targets and Maintaining Epidemic Control]
